CES Las Vegas 2025

Every year, the Consumer Electronics Show (CES) in Las Vegas sets the stage for cutting-edge technology, and this year’s event was no exception.

We were thrilled to witness firsthand the latest advancements in electric vehicles (EVs), autonomous vehicles (AVs), and software-defined vehicles (SDVs) in general. Most of them came from revolutionary concepts a few years back to real-world applications this year. CES 2025 served as a platform to understand how the future of mobility is taking shape faster than we imagined.

Advancements in the EV space

• ProLogium's 4th Generation Lithium Ceramic Battery (LCB) System: During CES 2025, South Korea's ProLogium unveiled its latest LCB system, emphasizing ultra-fast charging capabilities designed to enhance the EV driving experience.
• Toyota Woven City a gigafactory located in Japan, will launch its phase 1 on 2025. This project is focused on next-generation solid-state batteries for electric vehicles (EVs) and promises a major leap in EV performance, offering a range of up to 1,000 km and charging times as short as 10 minutes, aiming to make EVs more practical and accessible for global consumers.

• Honda showcased its new battery-electric Honda Zero prototypes, including the Honda 0 SUV and the Honda 0 Saloon, both scheduled for production in 2026. These models will run on Honda's operating system Asimo, offering ultra-personal optimization and automated driving features.
• On the other hand, Sony and Honda jointly unveiled the Afeela 1 under their brand Afeela. This tech-heavy electric vehicle, described as a "living room on wheels," is expected to be available (delivered in mid-2026) in two trims, with the 'Origin' starting at $89,900 and the 'Signature' at $102,900.

• Xpeng introduced the AeroHT, a flying car concept that functions as a minivan on the road and transforms into a six-propeller drone.

News in the AVs space

• At CES, Nvidia introduced its latest Drive Hyperion platform, powered by the new Nvidia AGX Thor system-on-a-chip (SoC). The platform integrates hardware, software and generative AI capabilities to enable safer, smarter autonomous vehicles.

• Toyota announced at CES that its next-generation vehicles will have automated driving capabilities powered by Nvidia’s Drive AGX Orin supercomputer and safety-focused operating system, DriveOS. DriveOS is the operating system for Nvidia’s autonomous vehicle platform that promises safe, real-time AI processing and integration of advanced driving and cockpit features.
• Here Technologies and Amazon Web Services have announced a partnership to develop a scalable, streamlined solution for automakers focused on creating advanced location-aware software. By combining AWS's robust cloud infrastructure, machine learning, and artificial intelligence capabilities with Here’s cutting-edge mapping technologies, this collaboration promises to deliver the next generation of mapping and location services.
• Aurora, Continental, and NVIDIA announced a partnership at CES 2025 to accelerate the deployment of autonomous trucks. By combining Aurora's self-driving technology, Continental's automotive expertise, and NVIDIA's advanced computing platform, the collaboration aims to bring scalable and efficient autonomous freight solutions to the market.
• May Mobility announced a partnership with Tecnobus to enhance its autonomous shuttle services. This collaboration aims to combine Tecnobus' expertise in electric shuttles with May Mobility's autonomous driving technology, paving the way for more sustainable and efficient transportation solutions in urban areas.
• During the event, Zoox provided transportation services with its robo-shuttle, which is set to begin live operations in the near future.

Our takeaways

Beyond robo-taxis, many different vehicle use cases are being both electrified and automated at a rapid pace. Many of these use cases were on display at CES. The lines between EVs, AVs, and SDVs are blurring. Vehicles are no longer defined solely by their powertrain or autonomy level but by their ability to offer connected, sustainable, and adaptive experiences.

Partnerships between automakers, tech companies, and AI developers were a recurring theme. It’s clear that collaboration is essential to overcoming technological and regulatory hurdles.

CES 2025 reaffirmed that we’re living in a transformative era for the mobility industry. The innovations showcased are more than futuristic concepts; they are practical solutions with the potential to redefine how we move, interact, and experience the world around us.